We’re now beyond the mountain top of a smartphone majority in the U.S., with 53 percent of consumers buying smartphones as of February. It’s all downhill from there and Nielsen noted on Thursday that 2 of 3 new phone purchases in the U.S. last month were smartphones. With less reliance upon voice as mobile apps and the web become more widely used, it’s safe to say we’re now witnessing the final death throes of feature phones.

Gigaom

We’re now beyond the mountain top of a smartphone majority in the U.S., with 53 percent of consumers buying smartphones as of February. It’s all downhill from there and Nielsen noted on Thursday that 2 of 3 new phone purchases in the U.S. last month were smartphones. With less reliance upon voice as mobile apps and the web become more widely used, it’s safe to say we’re now witnessing the final death throes of feature phones.

Aside from the smartphone purchase data, Nielsen shared additional information on the platforms and handset makers that are winning and losing the battle for consumer awareness:

  • Among all smartphone owners, the Android(s goog) and iOS(s aapl) platforms lead the way with 51.8 percent and 34.3 percent of sales respectively. BlackBerry(s rimm) devices account for 8.1 percent while all other platforms make up the remaining 5.9 percent of ownership.
  • A standout data point…

View original post 294 more words

Advertisements